The world of industrial photography is characterized by a unique fascination for machines, robots, steel, and industrial plants of all kinds. Every look through the lens reveals its own charm and the impressive drama that industry has to offer. We share a passionate enthusiasm for a visual world that is far too often hidden from view.

High flexibility at your own premises.

Industrial photography has many forms of expression, from detailed product photography of the smallest objects and large industrial machines to impressive views of industrial plants and the depiction of complex work processes, robotics, and mechanics. Stylistically, industrial photography can be clean and cool. It becomes more exciting when it is rich in detail, contrast, or drama. Each style tells its own story and captures the essence of the industrial world.

The facets of industrial photography

Industrial photography is more than just visual aesthetics — it is a powerful tool in industrial communication. High-quality images convey authenticity and help to shape a company’s identity. They play a crucial role in B2B communication by making complex technologies and processes tangible.

For international B2B companies in a wide range of industries, industrial photography opens up numerous opportunities. They are a form of visual presentation of products and systems, and they create a uniform visual language that is understood across language and cultural boundaries. Globally oriented industrial photography thus becomes the key to successful international communication.

“Industrial photography — the language that captures the soul of industry in visual poetry.”

Impact on recruiting and employer branding: focus on people

Industrial photography not only plays a role in product presentation, but also influences recruiting and employer branding. Authentic images of everyday working life and the people behind the machines create a positive corporate identity. They give potential employees insight into the world of work and contribute to the positive perception of the company as an employer.

Industrial photography in the digital era: showcasing for all channels

In the digital era, showcasing industrial products and processes is becoming increasingly important. Industrial photography is becoming a central resource for websites, social media platforms, and presentations at trade fairs, trade shows, and exhibitions. Industrial photography not only conveys information, but also tells stories that will be remembered. A look into the future shows that the artistic showcasing of industrial images makes an indispensable contribution to successful brand communication.

“Where machines and aesthetics merge, industrial photography becomes a creative driver for global B2B brands.”

a perfect team

Photo, video and virtual realities must be thought of and created together. At INCREON, this is possible in-house, with all-inclusive services. From the creative idea, concept and storyboard to shooting, post-production and motion graphics to integration in virtual spaces and videos in virtual spaces with virtual machines and people, everything is possible. Experts work together on an interdisciplinary basis. For a unique brand or product experience.


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